It is the first time flights to Croatia have operated from London City Airport and British Airways will fly three flights a week through the peak summer months to September.

The launch of the new service, on June 21, coincided with the start of the famous Yacht Week. Croatia is one of only six locations worldwide that offers the floating festival, and it is also the longest, stretching out over 13 weeks.

The chartered yachts set sail throughout the summer from a marina near Split and head out for a week-long party cruise along the Dalmatian coast. Up to 50 boats can take part in each flotilla.